Design your watch:

1-800-774-4980

SwissPL, Time for YOUR Story.

Swiss private label handcrafted timepieces commemorate YOUR journey.

Shop designs starting from $945. Full Customization starts from $1,250. Minimum order 1. Swiss components, American craftsmanship.

WANT YOUR OWN WATCH BRAND? LOOKING TO DEVELOP A NEW UNIQUE WATCH CASE?

 

EXPAND YOUR COLLECTION.

Through our strategic partnerships with factories in Switzerland and Germany, we offer a full spectrum of watch design, development and prototyping, all the way to full scale production.

 

Envision your dream, build your reality.

SwissPL, Tell Your Story.

From concept sketch to final production item is a relatively straight forward process with the primary focus being on capturing the essence and emotional impact you wish to convey with your bespoke watch case design. Finding your unique voice in the endless sea of watch cases is quite a pleasurable endeavor and brings to light many personal discoveries you previously took for granted or were entirely unaware of.

 

 

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ABOUT US

SwissPL is the combination of Swiss components and American craftsmanship, designed to Tell Your Story.

 

Each custom timepiece is designed and handcrafted in America. Through strategic collaborations with manufacturing partners in Switzerland, Germany, Italy and in the USA, we offer the opportunity to produce a single personalized bespoke wristwatch; designed with you and for you.

 

Anything you can imagine: your logo, family coat of arms, sports crest, squadron emblem, deployment patch, flight hours, company branding. Make it your watch.

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Order by Phone:

800-774-4980

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SwissPL, Time for Your Story.™