Design your watch:


SwissPL, Time for YOUR Story.

Swiss private label handcrafted timepieces commemorate YOUR journey.

Shop designs starting from $945. Full Customization starts from $1,250. Minimum order 1. Swiss components, American craftsmanship.

Water Resistance Tester

Swiss Made Vacuum Water-Resistance Tester

Upon final assembly, we run your watch thru the Swiss made Elma vacuum water-resistance tester which checks the gaskets.

Once the watch passes this final test, it denotes that your watch is depth rated and safe for diving.


Only applies to the Classic & Tactical models; the Aviator watch uses a hand-wind movement

[types of Swiss movements] and as such doesn't have a screwed-in watch crown.


* please note that water-resistant watches should not be used in steam generating environments like a shower/hot-tub (read about why).

We accept these payment methods:


SwissPL is the combination of Swiss components and American craftsmanship, designed to Tell Your Story.


Each custom timepiece is designed and handcrafted in America. Through strategic collaborations with manufacturing partners in Switzerland, Germany, Italy and in the USA, we offer the opportunity to produce a single personalized bespoke wristwatch; designed with you and for you.


Anything you can imagine: your logo, family coat of arms, sports crest, squadron emblem, deployment patch, flight hours, company branding. Make it your watch.


Submitting Form...

The server encountered an error.

Form received, thank you.

Order by Phone:


call to speak about your
design ideas now.

Copyright © 2010-2018 SwissPL - Swiss Private Label Timepieces - All Rights Reserved.

SwissPL, Time for Your Story.™